The SNPA Foundation has announced a $30,700 grant to fund a Florida Press Association project to inform sales students across America about the evolving and growing career opportunities at newspapers. There are over 200 Universities with sales majors. Newspapers are not on their radar.
The Florida Press Association began this unique project with a small pilot with an “Elevate Your Pitch” sales competition for university students with sales majors. The association’s next steps are to make that presentation to a larger group of students across America, to recruit newspaper executives to speak at the schools, and to create a jobs board to let students know about the many sales opportunities in newspapers.
“We could not have begun this exciting journey without the crucial funding from the SNPA Foundation,” says Jim Fogler, president and CEO of the Florida Press Foundation. “Newspapers have a great story to tell, and we believe if we can get newspapers in front of the sales students at these 200 universities, we have a chance to capture some of the best and brightest young minds to be part of our industry.”
SNPA Foundation Board Chair, PJ Browning said, “This is the kind of innovative work, that can scale nationally and help all newspapers, that the SNPA Foundation wants to fund. We commend Jim Fogler and his team for pushing an excellent project forward to the next level.”
The SNPA Foundation considers funding requests for programs and initiatives that support educational opportunities for the advancement of newspaper industry leaders, the creation of sustainable business models, and the technology that supports the advancement of the news eco-system.
The SNPA Foundation is especially interested in seeding projects that may start “locally,” but include the possibility of scaling to a national level; that have a broad impact on the public; or that enrich the racial diversity of professional ranks by drawing more talent into the newspaper industry.